Booth Traffic: The number of show attendees that enter your booth foot print. We report the total number of show attendees that enter your booth for each hour of the day and provide you with a cumulative total for each day and the total for the show.
Count lines are drawn at the entrance of your trade show booth. Our team reviews the show video and creates an algorithm to insure counts are accurate. Clients with island booth space are able to see what direction the traffic is entering the booth space.
Booth Engagements: The number of interactions each booth worker has each day. We list all booth workers and report how many unique interactions each one has during each day of the show.
Prior to the show our clients give us the names of each booth worker that will be working the booth. Our team reviews that tape and counts the total number of interactions each employee has during each day.
Zone Count Line
Traffic Count Line
The analytic cameras we use allow us to gather the following data:
Traffic Counts : The number of people that pass by your booth during the show. We report traffic counts for each hour of the day and provide you with a cumulative total for each day and the total for the show.
Count lines are strategically drawn to count attendees as they pass by your booth. The cameras are calibrated to measure the size of a person. Our team reviews the show video and creates an algorithm to insure counts are accurate.
Zone Activity: The numeric activity that takes place in each predefined zone of the booth. We report the total number of people that spend at least 30 seconds in each 10' x 10' section of your booth space.
Zone lines are drawn inside the footprint of the booth. The cameras recognize the attendee and if they stay within the space for over 30 seconds they are counted. Our team reviews the video and creates an algorithm to insure accuracy of counts.